Our Programs

Mass Communication

Mass Communication

Dean’s Word:

My sons and daughters

At the beginning of the academic year 2021/2022, I am pleased to welcome you to the Faculty of Media and Public Relations at Nahda University.

The faculty has a clear mission and vision. It is committed to preparing distinguished graduates in the various fields of media and qualifying them scientifically, professionally and technologically, to meet the needs of the labor market and the requirements of competition locally and globally, while raising the level of their commitment to social, professional and ethical responsibility towards the homeland and community issues.

The faculty has educational resources that enable it to provide a distinguished learning environment for its students. There are computer labs equipped with the latest programs and radio and television studios equipped with the latest cameras, audio and lighting equipment.

This is in addition to the faculty’s keenness to provide an environment similar to the real work environment, where journalism students publish the “Tickers” newspaper, and radio and television students practice producing different templates of radio and television programs through Al-Nahda Radio and Al-Nahda TV.

The faculty has a quality unit that aims to bring the faculty’s institutional performance to the highest level and achieve educational effectiveness by monitoring students’ evaluation of the courses, which takes place at the end of the semester and includes the student’s evaluation of the course content, the performance of the course professor, and the educational capabilities used.

And the university is not only a place to receive knowledge, but also to present talents and express the potential energies of students through artistic, sports, cultural, social and scientific activities. Therefore, I invite you to actively participate in all areas of university activity (student union, media club, quality activities), and let innovation and creativity be your motto in every work you do, whether at the level of academic courses or extra-curricular activities.

And, God willing, we will have a cultural season that we start with the October celebrations, and every month we will witness a different activity or event, including

seminars, competitions, exhibitions, festivals and other activities suggested and implemented by faculty students.

And that is through a fund to receive innovative non-traditional ideas that aim to renaissance and develop the faculty in form and content.

Welcome again, new members of the Faculty of Media and Public Relations family. Allow me to introduce you to the faculty professors, staff and members of the supporting staff.

I conclude my speech by saying that the Faculty of Media and Public Relations, with its distinguished experiences and huge capabilities, puts it at your service and for you, do not hesitate to take the reasons for learning, excellence, and elevation. Thank you all and have a successful academic year, God willing. All the best.

 

Duration of Study:

• Four years

Credit Hours:

• 144 hours

 

Degree:

The faculty grants students a bachelor’s degree in the following fields:

• Public Relations and Advertising

• Radio and Television

• Journalism

• Electronic Publishing

 

WHY JOIN MASS COMMUNICATION AND PUBLIC RELATIONS?

The faculty of Mass Communication and Public Relations at NUB endeavors to achieve a new contemporary media model that combines general and specialized knowledge, alongside technological and cognitive skills.

To guarantee the success of this formula, the faculty’s training processes comply to a system of modern moral
and pedagogical principles spanning

• Lab preparations

• Media production

• E-learning

The Faculty has signed several cooperation protocols with a number of leading media organizations and media experts who oversee the work of students. As a result, students and the faculty gain advanced positions in national competitions and festivals.

The faculty provides local, regional and international media with qualified calibers in the fields of:

• Traditional Media: press, radio and TV, public relations and advertising.

• New Media: internet, e-publishing and integrated marketing communications.

 

Vision

The Faculty contributes to the reinforcement of Egyptian media at all local, Arab and international levels, through producing qualified cadres in professions and specializations of traditional and modern media means

 

Mission

The Faculty of Mass Communication and Public Relations represents a new model of modern media professional who combines general and specialized knowledge as well as skills of cognitive and technological capabilities, mastery of critical thinking and problem solving through media productions, laboratory installations and methods of electronic learning

 

 

Objectives:

• Preparing specialists in the field of mass media and supplying them with theoretical and practical fundamentals so as to be able to compete locally and internationally.

• Organizing specialized conferences and workshops to raise the scientific and educational levels of the specialized cadres.

• Holding scientific agreements with corresponding faculties, parties and institutions locally and internationally with the goal of exchanging students and faculty members, conducting scientific researches and exchanging knowledge and experience.

• Enhancing and developing students’ skills and capabilities in practicing media work.

• Training students in different media outlets and linking them to theoretical study.

• Applying international criteria in teaching mass media, gaining academic accreditation of the Faculty’s program, attracting brilliant students and recruiting distinguished faculty members to push the Faculty forward so as to be one of the most advanced mass media faculties

 

Conditions of acceptance:


The student shall be nominated for the faculty in accordance with the conditions and rules of admission established by the Council of Private Universities and the Council of the University.

The faculty accepts the following qualifications:

1- The general secondary school with its literary and scientific divisions or both, as set out in the internal regulations of the faculty.

2-  Equivalent certificates provided that the medical examination proves the student’s eligibility to continue the study.

Transfer of student and his/her enrollment:


Students may be transferred to faculty from corresponding university or higher institutes provided that the minimum grade level is obtained in the year of graduation and is not inconsistent with the rules and regulations approved by the Council of the University and the Supreme Council of community and Private Universities.

Transfer from corresponding or non-corresponding faculty

The student’s enrollment may be transferred to a faculty of corresponding or non-corresponding university faculties provided that it has the minimum total of the degree that the admission mechanism in the faculty has reached for the year of the general secondary school, its equivalent or the current year, whichever is the best for the student This is done with the approval of the Dean of the faculty, in which case the student is enrolled at the academic level that corresponds to the number of credit hours approved within his/her new school plan.